EEN AANSCHERPING VAN BINET EN FIELD?

Dit is een uitdagende tijd voor merkbouwers. Gelden de gevestigde principes voor merkbouwen nog? Hoe groot is het potentieel van big-data echt? En werkt een focus op conversie ook op de lange termijn? www.frislicht.com/2020/07/een-aanscherping-van-binet-en-field.html

Take Ownership of Your Future Self

Change is inevitable, but it’s not out of your control. Below, we provide three strategies to help you become your desired future self. hbr.org/2020/08/take-ownership-of-your-future-self?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+harvardbusiness+%28HBR.org%29

GARTNER ANALYST Q&A: MARTECH INNOVATIONS IN THE COVID-19 ERA

Digital marketing—and the technology platforms that enable its success—is having a moment. In the face of the COVID-19 global pandemic, brand marketing teams within a variety of industry verticals are relying on digital technologies to […]

Trending in Email Design: 3D Imagery

Getting creative with visual content is a great way to draw people into your campaign. You can trigger emotion, generate intrigue, and create dynamic experiences that make your product or service jump from the screen, […]

Explained: Data delen buiten de EU

Op 16 juli 2020 zette het Europese Hof van Justitie een streep door het Privacy Shield, de opvolger van het in 2015 ongeldig verklaarde Safe Harbor. Dit zorgt ervoor dat de doorgifte van data aan […]

Search competition: Who are you really competing with?

Assessing your traditional competitors in search is critical, but you also need to analyze who competes with you searchengineland.com/search-competition-who-are-you-really-competing-with-338403?utm_source=feedburner&utm_medium=feed&utm_campaign=feed-main